As humans, we feel an urge for logical conclusions and clarity – we want to understand how the world works, and if necessary, we even tend to create our...
“Maximizer” and “satisficer” are terms for two different decision-making styles, first introduced by Herbert A. Simon and further popularised by Schwartz et al. (2002). They refer to how people...
Evolution taught us to adjust permanently to our environment to survive. However, survival demands the ability to make good decisions, often given only a short time. Have you ever...